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Our Press

New York Times

New York Times

The article highlights the sensory-rich art installation "FLÓÐ (Flood)" by Icelandic artist and musician Jónsi (Jon Birgisson), showcased at the National Nordic Museum in Seattle in 2023. The exhib...

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The Seattle Times

The Seattle Times

Jónsi Birgisson of Sigur Rós has partnered with his siblings and Fischersund to present Faux Flora, a sensory exhibition at Seattle's National Nordic Museum, open until January 26, 2025. The exhibi...

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Elle Decor

Elle Decor

Jónsi Birgisson, the lead singer of Sigur Rós, has collaborated with his siblings and partners in Fischersund, an art collective and artisanal perfumery, to create Faux Flora, a multi-sensory exhib...

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The Stranger

The Stranger

The article highlights Fischersund: Faux Flora, the first exhibition by Fischersund, an Icelandic art collective led by Jónsi of Sigur Rós and his sisters, at Seattle’s National Nordic Museum. This...

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Robb Report

Robb Report

This article explores the world of luxury scented candles, highlighting their unique fragrances, artistry, and impact on home ambiance. It details renowned brands like Fischersund, praised for intr...

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Robb Report

Robb Report

Jónsi and his three siblings, Inga, Lilja, and Sigurros, are the creative forces behind the fragrance brand Fischersund. Jónsi is a self-taught perfumer who transitioned from his role as the lead v...

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BMW

BMW

In collaboration with the Icelandic artist collective Fischersund, BMW has created a digital flower symbolizing its commitment to delivering Freude through innovation, optimism, and a shared belief...

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Fat Mascara

Fat Mascara

Jónsi Birgisson and Lilja Birgisdóttir invite Jessica Matlin—and you—to experience Iceland through the lens of their creativity, blending fragrance and art. Tune in as they discuss Fischersund, the...

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The Glass Magazine

The Glass Magazine

The Reykjavik-based, family-owned experimental perfume company Fischersund, helmed by Jónsi of the Icelandic band Sigur Rós, has unveiled its latest creation, Fischersund No. 101. This fragrance ca...

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